“Many people might be used to using a phone to order a meal or book a reservation, but a new service is bringing that same thinking to the modeling industry.
UBooker uses a web site to connect models and clients online, and the new way models are getting hired is designed to put more control in the hands of the women doing the work. It also helps put more money in their pockets.
They have a new ally in UBooker, just as Fashion Week is set to begin Thursday here in the city.”
ABC7NY by Sandy Kenyon
Tuesday, February 07, 2017 04:40PM
Diana grew up in Germany. She was first discovered on a weekend holiday in Paris, after which she found herself immediately walking the runways for top fashion houses like Chanel, Dior, Saint Laurent, and Valentino. In addition to her successful runway career, she has appeared on multiple covers of ELLE and Marie Claire, graced the pages of Vogue, and attracted the attention of renowned photographers from around the world.
Diana also chose to apply her eye for beauty and harmony to interiors, completing her interior design studies at the prestigious Paris American Academy. With her husband, the French designer Emmanuel Dietrich, she creates a line of furniture for the German porcelain brand Rosenthal.
Diana lives and works between Zurich and Paris, working with clients including L’Oreal, Panthène, Bergdorf Goodman, and more. She is thrilled to make her vision of creating a more transparent way to book models a reality with the creation of UBOOKER.
Claudia was discovered at 19 in a McDonald’s near her town of Wetter, Germany, when a photographer spotted her and put her in contact with The Elite Modeling Agency in Hamburg. She was immediately selected to meet John Casablancas, the founder of Elite, and sent to Paris.
What follows is an extremely successful modeling career, with Claudia working on campaigns for Armani, Guerlain, Chanel Cosmetics, Cerruti 1881, Avon, and Clarins, and appearing on the cover of Marie Claire, in addition to working with Saks Fifth Avenue and Lord & Taylor. Claudia has been living in Paris for 6 years, London for 2 and New York for over 10 years and she is fluent in 4 languages.
In 2014 Claudia decided to start her University degree in Psychology.
She is excited to be launching UBOOKER to help give models a voice, and empower them to become artistic directors of their own careers.
Nicola is a fashion industry veteran, having spent over 16 years working in Europe, Asia and the US. After receiving his Masters Degree at Bologna University School of Law, Nicola practiced law in Italy and then moved to London in search of a new more exciting challenge. He worked at a PR and Marketing firm, eventually setting up his own consulting practice advising fashion brands.
Nicola went on to serve as President and CEO of the Japanese brand Evisu in the US and became the Director of Business Development worldwide. He was instrumental in closing a deal for a 60 million dollar investment in the brand.
In his time at Evisu, he collaborated with brands such as Puma, Mandarina Duck, Ben Sherman, and Adriano Goldschmied. He was also in charge of the brand’s major marketing and events production, including fashion shows during Milan, Paris and NY Fashion week. While Nicola’s speciality lies within the luxury and premium markets, he has a range of expertise that spans everything from strategic marketing to management to production and distribution.
After Evisu, he teamed up with Brian Kim and Olga Nazarova to pioneer THVM Jeans, an iconic LA denim brand, bringing his knowledge of brand growth and strategy to the international market.
In the summer of 2015 Nicola, recognizing the time was right to disrupt the modeling industry, decided to embark on all new adventure to launch UBOOKER alongside his wife and model Claudia Wagner.
Software engineer Andrea Losso launched his first company in 1997. He has nearly 20 years of experience in IT, having contributed to the creation of the first Italian websites and providing advice on security for local government in Italy.
In 2001, he founded Netech, a leading Italian web agency with more than 1,300 customers in its portfolio. Acting as Netech CEO, Andrea gained considerable administrative experience managing the acquisition and incorporation of other companies, while continuing to manage projects tailored to business application, complex e-commerce and integrated websites.
After 13 years leading Netech, Andrea founded Karma3, an IT consulting company based in Riga, Latvia. Karma3 was focused on the implementation of complex web projects and mobile applications, and also helped launch new internet startups.
Andrea now serves as CTO and co-founder of UBOOKER, managing the technological innovation, development and realization of this innovative platform.